About Me

Hi, I’m Pinhwa! I started creating content during the early days of COVID, when TikTok first exploded. What began as a fun outlet for sharing short, funny videos quickly evolved into a creative passion that led me into the world of food, travel, and lifestyle content. I fell in love with the ability to tell stories, connect with people online, and spotlight unique experiences through the power of social media.

What I Create

My content focuses mainly on food and lifestyle, with an emphasis on highlighting restaurants, small businesses, events, and unique experiences. I’ve worked with a wide range of clients, from cozy cafes to trendy facial spas, creating high-quality reels, TikToks, and photos that showcase what makes each brand special. I love mixing aesthetic visuals with fun, relatable storytelling, and I’m not afraid to throw in a bit of humor to keep things engaging.

My Background

After eight years working in supply chain and logistics, I made the intentional decision to pivot into social media full-time. I’ve taken on roles as a social media manager, content creator, and brand collaborator, blending my creativity with a data-driven mindset. My background in operations has given me strong skills in Excel, KPI tracking, and project management, which I now use to optimize content strategies and measure performance.

Let’s Work Together

I’m currently open to full-time roles as a social media manager or content creator at a brand or company that values creativity and strategy. I’m also available for paid collaborations with restaurants, businesses, and beauty brands; freelance social media management; and UGC content creation.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!